New Delhi: The sales in the two-wheeler segment for 2010-11 is projected to exceed 12 million units, an increase of 20 per cent from around 10 million units in 2009-10.
According to sources say Hero Honda and Honda Motorcycle & Scooter India will together account for nearly 55 per cent of the projection at 6.5 million units, followed by Bajaj Auto with over 3.5 million units and TVS Motor with nearly two million units. Yamaha and Suzuki will further add to the overall segment.
"This would be a remarkable achievement considering that growth is taking place on a much larger denominator of ten million bikes and scooters reported last fiscal. At this rate, it is only a matter of time before India overtakes China to emerge the world's most important two-wheeler market," as per sources.
Furthermore, Hero Honda is expected to finish the year at over five million units and still maintain its top position. Bajaj Auto is also experiencing a heady run and its Discover brand has finally got the company the big break in the executive segment, which has been Hero Honda's bastion with its Splendor and Passion motorcycles. The Discover 100 and 150 today account for sales of 150,000 units each month and Bajaj could be looking at increasing this to 200,000 units by end-March 2011. Hero Honda's Splendor is still doing 170,000 units a month and continues to be a big draw in smaller towns and cities.
Similarly, TVS Motor has been on a steady run with its Jive auto-clutch motorcycle and the Wego scooter. The company has targeted sales of two million units this fiscal with plans to enhance this further in the coming years. Additionally, HMSI, Honda's wholly-owned subsidiary, is expected to close this year at a little over 1.5 million units, with its Activa scooter continuing to be the key growth driver. The company has a fair portfolio of bikes but the real big numbers are still not coming in at the desired pace.
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