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Monday, September 30, 2013

Tamil Nadu Tea Plantation Corporation to increase retail turnover

COIMBATORE: Tamil Nadu Tea Plantation Corporation (Tantea) is aiming to increase its retail turnover to Rs 5 crore in next three years, a top company official said.

Tantea sell 95 per cent of the produce through auction centres of Coimbatore, Coonoor and Kochi and remaining five per cent was utilised for retail sales, company's Managing Director S Balaji told reporters last night here.

Stating that Tantea has made a turnover of Rs 1.5 crore through its retail business, Balaji, here to attend the annual general meeting of Tea Trade Association of Coimbatore, said that with the introduction of 10 different types of tea, like flavoured and Masala tea, it would increase the turn over to Rs 5 crore within five years.

Besides, it has plans to supply dip tea in large number to Railways and wanted to promote tea as health drink, he said.

Similarly, the company, which made an annual turnover of Rs 75 crore last year, was expected to touch Rs 90 crore this year, he said.

Stating that Tantea, with 4,300 hectare of land, would soon undertake modernisation of the eight factories at a cost of Rs four crore, Balaji said this would help it to meet the consumers' choice and market demand.

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