New Delhi: BlackBerry has chosen India as the third country after the US and UK to set up enterprise solutions centres to educate corporate customers about various BlackBerry Enterprise Service (BES) 10 solutions, as the troubled smartphone maker eyes corporate clients in a market where it has lost a lot of retail share.
The company will set up two enterprise solutions centres in Mumbai and Gurgaon, Black-Berry India MD Sunil Lalvani told ET. Customers will experience BlackBerry's mobility management solutions, hosted and cloud-based options besides the enterprise server solutions at these centres that will also exhibit in-market smartphones, security architecture and ways of improving a company's productivity using these solutions.
"India is one of the fastest growing markets in terms of smartphone and mobile data adoption. This has directly impacted in the way Indian companies are adopting and implementing mobility solutions," Lalvani said. "We are seeing great traction for our enterprise offerings in the India market and are committed to grow our investments to support this."
These centres will also train BlackBerry Enterprise value added resellers and customers on deploying BES 10, and will offer courses to certify IT administrators managing a BES infrastructure or want to enhance their skills on BlackBerry Enterprise Solutions. BlackBerry has seen relatively better success in the enterprise segment while its market share in the consumer smartphone space has been falling drastically.
In an earlier interaction, BlackBerry spokesperson for India and Saarc, Varghese Thomas, had told ET that the company had seen significant uptake of BlackBerry 10 and BES10, particularly among the corporate segment in India.
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