Success in my Habit

Sunday, December 4, 2011

Khana Khazana plans to operate 150 restaurants in three years

NEW DELHI: Celebrity chef and entrepreneur Sanjeev Kapoor is expanding operations of restaurant business with plans to operate 150 outlets under different brands in the next three years.

The chef, who is the promoter of Khana Khazana India Pvt Ltd, plans to launch three new bands of restaurants in different formats.

"Going ahead, in the next three years we would want to have 150 restaurants under various brands by way of joint ventures, franchise and company-owned outlets," Kapoor told PTI on the sidelines of Franchise India summit here.

Currently, the company operates 20 restaurants under two brand names -- Khazana and Yellow Chilli, most of which are franchise operated.

Asked about investments for the expansion, he said the total required would be around Rs 100 crore but did not provide the break-up of the portions to be made by the company and its partners.

Commenting on the new brands, he said a Chinese cuisine eating joint under the Pinyin Cafe brand will be first opened in Mumbai.

Another fine dining restaurant branded ' Signature by Sanjeev Kapoor' will be opened at a 5-Star hotel in Dubai in the next one month, he said.

A third one, 'Fure Vie', a lounge is also ready for soft launch in Delhi, Kapoor added.

He also said the firm, which is already running a food channel called 'Food Food', has got license for another channel and is at present working to launch it. He, however, did not share details.

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